Nathan Britten
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Fitness events / custom software

CrossFit Colchester Events

A custom booking platform that saves 10 hours a week and cuts fees on every ticket

Nathan Britten

Over a decade of experience helping businesses save time and make more money with technology.

The problem

Every ticket we sold, a booking platform took a cut — and we were still chasing confirmations and reminders by hand.

A fitness events business needed to sell tickets to competitions and events without handing a cut of every sale to a third-party booking platform, and without the manual work of chasing confirmations and reminders by hand.

What I built

A custom booking platform for event ticketing, with fully automated email flows covering the whole booking process — confirmations, reminders, and updates — with no manual admin required.

The cost of third-party booking platforms

Every ticket sold came with a booking fee attached, and the team was still manually chasing confirmations, reminders, and updates for every event.

The platform built to replace it

A custom booking platform now handles event ticketing directly, with fully automated email flows covering confirmations, reminders, and updates from start to finish.

The result

10 hours a week of manual admin saved, and a 2.5% saving passed on to customers on every ticket sold.

The result

Third-party booking fees and manual admin → an owned platform that runs itself.

Saves the owners 10 hours a week that used to go on manual booking admin, and saves customers 2.5% on every ticket by moving off third-party booking fees and onto their own platform.

Let’s talk about what your business needs.

Tell me what’s getting in the way. We’ll discuss a practical next step and agree the scope before any work starts.

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